Released on = January 6, 2006, 5:47 pm

Press Release Author = Michele Large / Brand Digital

Industry = Management

Press Release Summary = Internet marketing veteran, Scott Fasser, to lead series of
in-depth training sessions for small to medium businesses and Internet marketing
professionals

Press Release Body = SEATTLE - JANUARY 6, 2006 - Brand Digital, Inc.
(www.branddigital.net), and Internet marketing authority, Scott Fasser, announced
today the availability of best-of-class Internet marketing training seminars for
small businesses, advertising agencies, consultants, web developers and Internet
marketing professionals in the Pacific Northwest.

Succinct, cutting-edge, and immediately adaptable, Brand Digital seminars give
attendees real-world essentials for Internet marketing success. "We noticed that
availability of comprehensive, up-to-the-minute Internet marketing training for
Pacific Northwest professionals was typically isolated to on-the-job training,
reading books or manuals, or even traveling to other technology centers such as San
Jose or New York for large, and often cost-prohibitive, conferences," commented
Scott Fasser, chief digital strategist for Brand Digital. "The Northwest is known
for its aggressive business climate, and we thought it was time professionals have
local access to quality tactics and strategies in Internet marketing."

Seminar and workshop participants get an intensive one day shot of concentrated
tools and information, while dissecting tried and true best practices derived from
Fasser's work at Avenue A, Amazon.com, Sierra On-Line, RealNetworks and dozens of
consulting clients. A savvy, dot-com survivor, Scott Fasser gives authoritative and
in-the-trenches essentials in a small, hands-on training environment. Dennis Tevlin,
VP of Marketing at Seattle-based Trumba Corporation agrees. "These seminars are a
must for any marketing manager that needs to make online marketing a key component
of their overall marketing mix." Tevlin's company provides an online calendar
publishing and communications solution and is successfully carving out their own
niche among other web calendaring solutions available in the marketplace.

The series of local seminars and workshops cover in-depth information on the most
crucial topics in Internet marketing such as Search Engine Marketing, Web Site
Analytics & Conversion, On-line Testing, Rich Media, Blogs and Viral Marketing. The
next scheduled workshop is scheduled January 20, 2006 and will cover Website
Testing, Metrics and Conversion. A complete list of upcoming workshops and
seminars, including descriptions and registration information can be found at Brand
Digital/internet-marketing-workshops.

Scott Fasser will also be a featured speaker at the Web Analytics Conference,
Emetrics Summit held April 18-20, 2006 in Santa Barbara, California. Now in its
fifth year, the Emetrics Summit (www.emetrics.org) provides a forum for thought
leaders to discuss and discover best-practices for measuring the success of your
website. Scott will lead a discussion in multivariate testing using his long-time
client, RealNetworks, as the case to be studied.
About Brand Digital
Based in the Pacific Northwest, Brand Digital is a small team of digital marketing
experts who want to help small & mid-sized businesses succeed on the Internet.
Conducting informative, real-world seminars and workshops, as well as providing a
comprehensive resource for Internet marketing research and best-practice
information, Brand Digital focuses on bringing expertise from all of the digital
marketing channels in an integrated manner to boost online business.
Visit Brand Digital at www.branddigital.net.


Web Site = http://branddigital.net

Contact Details = Michele Largé
media@branddigital.net
206-729-1447